Kids rush to Disney World to meet Mickey Mouse. Teens floak to Universal for Harry Potter and Super-heroes. Now Busch Gardens has a little celebrity power. (Those Madagascar films netted $1.8 billion in revenue.)
Alex the Lion, Marty the Zebra, King Julien the Lemur, and the others will appear in a live musical production starting in May as well as meet and greet the amusement park crowds. Good idea?